Creating a strong brand identity is crucial for the success of your business, but where do you even start? In this value-packed episode of Passionate and Prosperous, we're exploring the ins and outs of professional branding and website design with expert brand and website designer Claire VanBemmelen.

Claire, a brand identity specialist with 15 years of design experience, shares her insights on crafting an online presence that truly resonates with your ideal clients. From the common pitfalls of rushing into website creation to the power of infusing your personality into your brand, this episode is full of practical advice for entrepreneurs at any stage.

In a world obsessed with quick fixes and viral marketing strategies, it's easy to overlook the foundational elements that truly create a sustainable, long-lasting business. Today, I'm pulling back the curtain on five key (and un-sexy!) practices that aren't getting enough attention - but should be at the top of your priority list.

Join me as I share the insights I've gained from years of experience, both in my own business and in guiding countless entrepreneurs. These aren't just "nice-to-haves" - they're the backbone of creating a business with real staying power.

Are you grappling with potential clients who say they "need to think about it" after hearing your offer? In this eye-opening episode, we're diving deep into the psychology behind these responses and what they truly reveal about your offer, your presentation, and your audience.

Fresh from the successful launch of the Profitable Coaching Business Bootcamp, I'm sharing crucial insights on the real meaning behind "I need to think about it" and "I can't afford it" - and why these responses are often not what they seem on the surface.

Are you struggling with the amount of writing required to market your coaching business? Feeling overwhelmed by email marketing and copywriting? In this jam-packed episode my guest Marisa Corcoran is dropping gold nugget after nugget on writing copy that connects with your audience and how to reframe the copywriting overwhelm that so many business owners experience!

Join us as we dive deep into the world of copywriting for coaches and experts. We're breaking down the myths about what makes great copy, revealing why your unique voice is your greatest asset, and sharing practical strategies to make writing for your business less daunting and more effective.

Ever wonder what it really takes to build a successful coaching business? Tired of hearing about overnight successes without the full story? In this candid and eye-opening episode, we're pulling back the curtain on the real, often messy journey of growing a coaching practice.

Join me and my surprise (truly!) guest, Caryn Gillen, as we dive into an unfiltered conversation about the realities of building a coaching business. We're sharing the stories you don't often hear - the struggles, the doubts, and the pivotal moments that shaped our paths to success.

Are you ready for some straight talk about what it really takes to build a profitable coaching business in today's evolving market?

In a world where marketing strategies are shifting and client behaviors are changing, it can be tough to know exactly where to invest your time, energy, and money to grow the business of your dreams.

That's why in this episode, we're pulling back the curtain and diving into the nitty-gritty of what's working now in online business with special guest Ashley Brasseaux, a marketing and launch strategist who has supported clients in generating millions of dollars in revenue.

Are you ready for some straight talk about what it really takes to build a profitable coaching business in today's evolving market?

In a world where marketing strategies are shifting and client behaviors are changing, it can be tough to know exactly where to invest your time, energy, and money to grow the business of your dreams.

That's why in this episode, we're pulling back the curtain and diving into the nitty-gritty of what's working now in online business with special guest Ashley Brasseaux, a marketing and launch strategist who has supported clients in generating millions of dollars in revenue.

Are you ready for some straight talk about what it really takes to build a profitable coaching business? In a world of flashy income claims and "laptop lifestyle" promises, it can be tough to know exactly where and when to invest your most valuable resources - your time, energy, and money - in order to build and grow the business of your dreams.

And if that’s one where you keep things simple, work with real live clients and keep more of the money you make than spend, you’re in the right place!

Have you ever wondered why you’re getting referrals or attracting people who seem interested in working with you, but they turn out to be “not a good fit”?

Maybe they're not ready to invest, looking for a different kind of support, or simply not your ideal clients. If this sounds familiar, you're not alone – and this episode has the answers you need!

Have you ever received advice from a well-meaning expert that just didn't feel right? Maybe it went against your instincts or didn't align with your unique voice and message. If so, you're not alone – and this episode is for you!

Whether you are a passionate coach or expert selling to a single someone on a discovery call or a more seasoned service provider “selling from the stage” to a large group, having the knowledge and know-how to convey the incredible, utterly unique value of your high-ticket offer is the number one skill you must have in order to immediately start converting your potential people into paying clients anytime and anywhere you want your audience to buy.

If you're feeling stuck, frustrated, or like you're constantly coming up against brick walls in your life and business, there's a good chance your inner operating system needs an upgrade.

What exactly does that mean? Your operating system is the invisible foundation that influences everything in your world - we're talking your physical, mental, emotional, and spiritual well-being. And when that system is outdated, overloaded, or no longer serving you... it can make you think that you have nothing valuable to offer, nobody wants your services, that you can’t make money or find any clients.

If it feels like you're on the never-ending quest for clarity, seeking answers or you find yourself at a standstill because you just can’t land on the thing that you think you need to take action - then this is definitely the episode for you.

It’s time for some passionate real talk about your willingness to be open to solutions and how to know when it’s time to just land on something and go for it. Settle in for an eye-opening look at the major role making decisions, being definitive and taking part in your own transformation plays in your ability to move forward, and get what you want.

In this week's episode, “Why You Need To Be Willing To Move Forward (Or You Never Will!)” I'm exploring the profound truth that no amount of coaching, strategizing, or personal development can create results unless you show up with an unwavering commitment to getting them. We're diving into why deep desire for outcomes and a willingness to choose to be in the solution are the secret ingredients to making quantum leaps (in your life and business).

Imagine getting on a call with a Forbes journalist about a possible feature for you and your business... and then immediately thinking, "Who am I to be featured in Forbes? Am I really qualified?"

That's exactly what happened to me a few months ago - and spoiler alert: I was featured in Forbes!

Once I got over my bout with imposter syndrome and remembered how I have built my own passionate and prosperous business, I took this as an incredible opportunity to spread my message about the power of authentic, heart-centered marketing - especially in light of the major shifts happening in the online coaching and service-based industries.

Whether you are a solopreneur coach or expert trying to get your biz off the ground or a more seasoned service-based business owner looking to uplevel, I’m willing to bet that coming up with what you would like to be paid for your various services can feel random, challenging or even downright weird!

Why? Because you are essentially “making it up!”

In “The Pricing Paradox: How to Decide What to Charge and Why” I am spilling the tea on how to decide what you charge and the way you might make those decisions. I am coming in with some transparent talk to set the story straight about pricing for anyone and everyone who charges other people money directly for their services. Listen in for a behind-the-scenes peek at what a business really looks like as I draw back the curtain on real-life scenarios that I have experienced in my coaching business that will help you create your own pricing rule book for this critical aspect of your biz where no pre-set of guidelines exists.

If you are a coach, teacher, or expert whose meaningful work involves selling your high-ticket service to help people get outcomes and successes, knowing how to manage and lead conversations is the number one invaluable skill you can (and must!) learn to quickly cultivate in your biz in order to convert someone into a paying client.

In "The Art Of Having Conversations That Convert To Clients" I am going to teach you the skills you need to take hold of the power of your conversations. I am diving deep into the neuroscience that will allow you to use your genius brain, talk (and listen!) from your highest self and embody the power and authority of a leader in order to have the crucial conversations that will transform the trajectory of your business.

Hey, coaches and service-based business owners - listen up! If you've been struggling to attract paying clients and you're wondering why your audience isn't jumping at the chance to work with you, I've got some news for you...

It might not be your offers or your marketing strategy that's the problem.

The real issue could be hiding in plain sight - your lead magnet!

In “Attracting Dream Clients With A Lead Magnet That Works” we're diving deep into the world of lead magnets (aka opt-ins, freebies, or free gifts). I'm sharing why having a lead magnet is an absolute non-negotiable if you want to grow your business WITHOUT feeling salesy or pushy.

It can seem like life coaches are a dime a dozen these days. The truth is, the industry has become pretty saturated and if you’re a coach, the current business landscape can feel a little daunting.

That’s why it’s more important than ever for you to double down on your commitment to transforming lives - while also building and growing a sustainable business that really works for (and with) your own life.

I invited Caryn Gillen, a fellow life and business coach to join on me on the show to talk all things coaching - what it really means to be a coach, building a successful coaching business, navigating the current industry landscape, loving your clients and doing whatever it takes to do the work that you know you’re meant to be doing in the world.

In “Staying In The Coaching Game” Caryn and I are diving deep into some transparent talk about becoming and being a successful coach.

If you’re an entrepreneur who wants to use your passion to make money doing what you love, it’s essential that you know this - you’ve got to work out your issues and relationship with money - stat.

I see it time and time again - coaches, experts, and service providers trying to build successful businesses while being plagued with feelings of fear, scarcity, and lack when it comes to making, spending, and receiving money - and especially investing in themselves and their businesses.

In “Your Money Mindset Is Definitely Impacting Your Business” we are getting real around the juicy topic of your relationship with money. Tune in to hear 5 ways that your relationship with money is without a doubt going to make it challenging for you to have a successful business if you never “upgraded” your belief system when you decided to become an entrepreneur.

In “Working From Your Genius Zone (And How To Get There!)” we are getting real about the fact that your “outgoing brain” isn’t always the one you want to do business with -- sometimes you have to shift your nervous system and “tune in” to your intuition so that you can brainstorm effectively. I am diving deep into the neuroscience that is making you feel “stuck” and unable to produce valuable material when you carve out time to work on your business yet repeatedly come up empty-handed. And then I’m giving you the transformational tools you need to shift out of fear, imposter syndrome, and scarcity in order to set up an environment of creative flow and ease that you may never have imagined possible!

Listen in and discover what you need to implement in order to get in touch with what I call your Genius Zone. It’s time to learn the soulful skills that will allow you to embody your awesomeness, articulate with crystal clear clarity the outcomes you provide for your people, and truly madly deeply connect with the ideal clients that you deserve!