EPISODE 137: High-Touch Strategies for High-Ticket Launch Success

 
 
 

Are you ready for some straight talk about what it really takes to build a profitable coaching business in today's evolving market? 

In a world where marketing strategies are shifting and client behaviors are changing, it can be tough to know exactly where to invest your time, energy, and money to grow the business of your dreams.

That's why in this episode, we're pulling back the curtain and diving into the nitty-gritty of what's working now in online business with special guest Ashley Brasseaux, a marketing and launch strategist who has supported clients in generating millions of dollars in revenue.

Join me and Ashley as we pull back the curtain on the strategies that are actually working right now - and they might not be what you expect. We're diving deep into why those flashy "seven-figure" income claims often hide a very different reality, and how coaches with smaller audiences are often more profitable than their "big name" counterparts.

In “High-Touch Strategies for High-Ticket Coaching Business Success”, we're breaking down why the future belongs to coaches who prioritize genuine connection over automation, and how you can leverage your unique personality to stand out in a crowded market. 

We're also tackling the big questions about launching in today's landscape - why the old "launch once a year" model is dead, and what you need to do instead to keep your business thriving.

Whether you're just starting out or ready to scale to the next level, this conversation will give you the clarity and confidence to make strategic decisions and build a business that truly fulfills you. Get ready for some myth-busting, practical strategies, and a fresh perspective on what success really looks like in today's coaching landscape.

Tune in to discover:

✨ Why high-touch, personalized approaches are crucial in today's market

✨ The truth about list size and why small can be mighty

✨ How to sell high-ticket offers effectively in the current landscape

✨ The importance of consistent content creation and personal outreach

✨ Why showing up as a leader is essential, regardless of your business size

✨ The power of balancing profit and impact in your business model

✨ Strategies for standing out by leveraging your unique personality and values

✨ How to increase conversions with smaller audiences

✨ The real story behind those 7-figure income claims

✨ Why the "launch once a year" model no longer works and what to do instead

✨ How to navigate the shifting landscape of webinars and online events

✨ And so much more!

By the end of this episode, you'll have a clear roadmap for building a coaching business that lights you up, serves your clients powerfully, and creates sustainable wealth. Because here's the thing: you don't have to choose between passion and profit. With the right strategy and mindset, you can have both.

So grab your notebook, get ready for some real talk, and let's dive into the ins and outs of building a truly profitable coaching business in today's market!

If you loved this episode and want to connect with Ashley Brasseaux, you can find her on Instagram at @ashleybrasso. Ashley is always sharing valuable insights and strategies for online business owners, so be sure to give her a follow for more inspiration and practical tips.

Whether you're looking for guidance on launching, marketing strategies, or just want to connect with a fellow passionate entrepreneur, Ashley's Instagram is the place to be!

✨ Plus, as a special gift, Ashley is offering a free launch template to get access to the exact launch strategy she uses to help clients launch 6 and multi-6-figure campaigns on their online courses, programs, and membership sites!

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EPISODE 138: The Posting Trap: Why Social Media Visibility Doesn't Equal Clients

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EPISODE 136: Organic vs. Paid: How To Grow A Profitable Coaching Business