EPISODE 123: How To Create Audience-Centric Marketing With Jen Liddy
I am so excited to bring you a special guest this week, Jen Liddy, a Brand Message and Content Strategist whose unique marketing strategy, “quiet influence”, is all about bringing immense value to your audience without having to be entirely in the spotlight.
If you avoid marketing like the plague and hate being overly visible, then my awesome conversation with Jen is an absolute must listen to. We are revealing a game-changing fact in the way you market your biz (and yourself!) that you may never have even considered possible. You can make an impact, serve people, and change lives using a powerful method that doesn’t make you feel sales-y and uncomfortable or require you to put yourself center stage.
In “How To Create Audience-Centric Marketing With Jen Liddy” Jen and I discuss how you can influence people with your special magic using her quiet influence approach. Tune in to hear what led Jen to create her unique approach to messaging and marketing, as well as Jen’s two transformational tweaks that can immediately change the way you do biz.
Settle in and make sure you listen all the way through because we are culminating our talk with the hot topic of being an introvert! You don’t want to miss our take on promotion as a private person, how to put yourself out there as a “quiet influencer,” and why you can one thousand percent have a business even if you don’t love calling too much attention to yourself.
Join me for an empowering heart-to-heart with a non-traditional marketing original and learn that no matter your personality type, you are just a few “quiet” steps away from living your dream life and scaling your dream business!
What You Will Discover in This Episode:
Leaning into your natural abilities to find your special sauce
Examining the shifting landscape of buying
Speaking your audience’s language
Staying “out of your audience’s wallets”
Letting go of “convincing” energy
The #1 mistake coaches make when they talk about their offers
The visual piece of marketing (and how to do it in your own way)
Marketing yourself in a way that is for your audience (rather than being about you)
The only way to move forward in your business
Tips & tools to make “quiet influence” work for you