Stacey Brass-Russell

View Original

Episode #46 - The Truth About Unsubscribes & Unfollows

Today Stacey talks to us about the UN’s (as in UN-subscribes and UN-follows)  and how our relationship with these biz realities affects us as heart-centered humans and P&P business owners. In this episode, Stacey lays out what happens when we are living in total terror of people unsubscribing from our email list or unfollowing us on social media. Stacey realizes we DON’T LIKE MARKETING (yup, she KNOWS us!) She also understands that without it, we will NOT have a business.  Marketing is HOW we build our authority, and connect with and attract our ideal clients. On this show, Stacey gives us the tools and strategies to help us reframe and overcome those fears and beliefs that keep us from putting ourselves out there, creating clients, and making money in our meaningful work. Tune in as Stacey shows us HOW to come out of hiding, take back our POWER and start believing that what we are offering is of great VALUE so we can wake up EVERY day and take empowered action in order to have the outcomes we DESIRE in our P&P Life and Biz.

Stacey doesn’t want us to EVER feel alone in our soul-aligned calling. She talks to us as fellow solopreneurs about this weird sabotage act she sees ALL the time that keeps us from doing the activities we NEED to be doing (you may have guessed it, emailing and posting on social media!) in order to get the momentum flowing in our Biz. Stacey hears all the fears and the made-up reasons that keep us feeling frozen and solitary.  She is coming on the show with a wake-up call so we can IMMEDIATELY start to implement the activities we need to DO to HAVE a successful business. Today on the podcast she wants to make SURE that you DON’T become a casualty of NOT putting yourself out there and marketing your Biz because you are afraid of the people who don’t want to hear from you anymore or who are not your person. Listen in as Stacey tells us exactly what she does to avoid this power dynamic and what you too must CREATE and JOIN in order to have the feelings that are going to allow you to build your authority, nurture your clients and have them INVEST with you.

In Episode 46, Stacey lovingly helps us to “toughen up” by giving us ways to be resilient, keep speaking to our audience and offer VALUE. She reminds us that we have to use our GIFTS and SKILLS to create content and put it out there. Get ready to reach more people, have a bigger impact, and get your important message heard as Stacey helps us manage our mindset and teaches us the strategy of HOW to GROW and BUILD our email list and followers so we can nurture our audience, put out valuable content and NOT care when someone unsubscribes or unfollows us in our P&P Life and Biz.

Stacey has put out a LOT of episodes about marketing our businesses (Episode 39: How to Make Sh*t Happen in Your Life and Biz); putting ourselves out there and letting people know that we are available and have things for them (Episode 4: Who Are You For?); as well as the underlying fears that hold us back (Episode 33: The Sneaky Hidden Fears That Will Take You Down [if You Let Them]), to name a few. Today’s show is the next chapter in a continuum of Stacey’s mindset tools and organic business strategies (Episode 13: Building Your Yellow Brick Road) that our intrepid guide brings to the Passionate & Prosperous community EVERY week. There is a LOT for you to go back and listen or re-listen to (because we address this all the time) that WILL help you take action so you can be where you want to BE in your BIZ.

In this Episode Stacey Covers:

  • The factors that go into the huge umbrella category of marketing

  • What happens when we give away all our power by making up what other people think of us

  • How our primordial and innate need to be loved and accepted dictates so much of how we respond to others in the outside world

  • The power of being a part of communities of like-minded individuals 

  • What we NEED in order to take a risk in our Biz 

  • What happens (and doesn’t happen) if you don’t feel safe taking action in your business

  • Why you MUST have a strategy for marketing your business and your services,

  • Who you NEED to pay attention to and what you MUST focus on so that you don’t go into a tailspin and waste ALL of your time

  • The #1 most powerful marketing tool that we have

  • Why unsubscribes are a GIFT

  • How knowing your niche leads to having an engaged email list

  • How to incentify your potential IDEAL clients to get (and stay) on your email list

GET Ready to ROCK YOUR 4th QUARTER, a FREE strategy workshop that will empower you to make advance plans for your P&P Biz (even if you have zero clients!)  Friday, September 16th at 12 PM EST

If you are listening in real time, Stacey’s first AMAZING FREE training of the fall is coming up this week! Stacey is offering this for YOU so you can take everything she teaches on the show into the live ZOOM ROOM where you can interact and ask questions!

Join Stacey to learn the strategies for attracting, nurturing, and being in service and discover how to create the outcomes and results that you want so you can finish out the year by taking powerful action in your P&P Biz.

Make sure you are on Stacey’s email list so you never miss any of Stacey’s amazing trainings and programs.

Passionate & Prosperous Live in NYC on November 11th and 12th. Tickets are on sale now! 

Stacey REALLY recommends that you are in the room with her and the COMMUNITY of people that are going to LIFT you up and RAISE your vibration. You will leave this
2-day event highly motivated, supercharged, and insanely inspired about your Biz!